Archive for December, 2009
Discounts only take business halfway
In the thick of the holiday season, local business owners are confronted with the discount culture that we not only live in but are quick to play along with. Sales, deals, discounts and price cuts have become the way of the American business culture, or so it seems. In her recent book, “Cheap: The High [...]
links for 2009-12-14
Three Best Ways to Build an iPhone App – WSJ.com (tags: business iphone marketing) How to integrate social and email marketing – iMediaConnection.com (tags: marketing socialmedia email) The 50-Minute Meeting – David Silverman – HarvardBusiness.org (tags: business productivity performance planning meeting) Why It May Pay To Convert to a Roth IRA – WSJ.com (tags: finance [...]
links for 2009-12-12
Being a thought leader may be easier than you think… Being a thought leader may be easier than you think when you identify your unique characteristics and articulate them to your constituency. (tags: thoughtleadership) How the Bazaar by Jose Andres Is Changing Restaurants – WSJ.com
links for 2009-12-11
Thought Leadership and the Buying Cycle « Scanlines Organizations claim it. Industry gurus boast their credentials. Marketers include it as a key element of their overall strategy. Everyone wants it; few have it – thought leadership. (tags: thoughtleadershipmarketing)
links for 2009-12-10
Six Tips to Jumpstart Your Thought Leadership » B2B Bliss Increasingly, you and your company/firm are in the business of selling ideas. Customers want to know how you think – and how your thinking translates into action steps and recommendations. This makes the development and promotion of thought leadership (e.g., books, blog posts, articles,MW Bloga [...]
links for 2009-12-09
10 Must-Haves for Your Social Media Policy (tags: socialmediapolicy)
links for 2009-12-04
Oracle Thought Leadership | Soultions | Oracle Oracle's new 'thought leadership' website (tags: thoughtleadershipmarketing) Social media still misunderstood by brands – Marketing Magazine 4imprint White Paper and Podcast: Becoming a Thought Leader 4imprint White Paper and Podcast: Becoming a Thought Leader (tags: thoughtleadershipmarketing) Colin Powell's Leadership Presentation (tags: leadership inspiration colinpowell) Catherine Sherwood, Real Communications [...]
