Monthly Archives: March 2010

Monday Marketing Moxie – The Social Media-Ologies

Posted on by Dana VanDen Heuvel

“People don’t want to connect with brands. They want to connect with each other. Fascinating companies create more opportunities for people to connect with each other; through the brand.” — Sally Hogshead, Author of Fascinate The Social Media-ologies For most … Continue reading

Are Customer Preferences ‘Baked in’?

Posted on by Dana VanDen Heuvel

Image via Wikipedia Have you thought about personalization recently? Perhaps you just recorded and watched only the shows you wanted on your DVR, or you’re reading this blog (thank you!) through an RSS reader that brings you just the right … Continue reading