Last week at the AMA’s “Social Media for B2B” training series, as I surveyed the room for questions & expectations, Eileen Reyes, a Marketing Manager at LinkedIn, (thanks Eileen!) brought up the issue of ‘creating a cadence of content’, which … Continue reading →

Top 11 Things Facebook Page Owners Need To Know About The New Page Format View more presentations from Dana VanDen Heuvel.

Social Media Tools Webinar – Tue, Mar 1, 2011 11:30 AM – 12:15 PM CST Social Media, Content and Marketing Tools of the Trade for 2011 Tools, tools and more tools!  There are dozens of ways to manage your social … Continue reading →

If you are launching a startup or have one that is just one or two people, you should really try to get into a coworking space. It can be more cost effective, but that is not the best reason to … Continue reading →

The new page has several new features, some of them are obvious while others are subtle or behind the scenes. The following is a top-line list of what all Facebook page owners should be considering. Photo strip above the Wall … Continue reading →

Imagine that someone creates a website or Facebook page that is dedicated to taking down your brand. Imagine that the page has more fans than your corporate page. What’s your plan for handling that? The Packer’s general manager Ted Thompson … Continue reading →

Facebook Marketing Webinar – Wed, Feb 16, 2011 2:00 PM – 2:45 PM CST It’s here!  Facebook has soft-launched the much talked about updates to the Facebook Business (Fan) Pages that we previewed back in December, or, for those of … Continue reading →

Putting the Super Bowl in perspective for Green Bay businesses means something entirely different than for businesses in any other city in the country. Many area businesses have and will continue to benefit from the victory for Titletown; but what, … Continue reading →

This post is part of a 95 post series discussing the 95 theses of the Cluetrain Manifesto as they relate to business in 2011. Check out the rest of the series! Thesis #7: Hyperlinks Subvert Hierarchy To subvert is to … Continue reading →

It’s been said that "you can’t innovate without collaboration, and without innovation, companies fail.” While that’s a nice call to arms, both innovation and collaboration take work. Bringing people together to collaborate and innovate, especially in a virtual setting, can … Continue reading →