These days everyone and their mother has a blog. With tools like WordPress and Blogger, even the most technically challenged can easily get a blog up and running, making the barrier to entry very low. Not that this is a … Continue reading →

Actually, it depends on who you ask whether it’s 20%, 18.2%, 36.4% or something in between.  No matter how you slice it, being first matters.  More to the point, the Slingshot study highlighted in the eMarketer graph indicated that just … Continue reading →