Social Media
List of Top Tools for Social Media Management
Social Media – Top Tools for Social Media Management
One Minute Social Media
Kenneth Blanchard and Spencer Johnson were really on to something when they wrote The One Minute Manager. For those of us who were NOT managers, these were some simple guidelines to make sure that we were at least covering the bases in our roles. It wasn’t a comprehensive guide, but it sure has helped millions [...]
An overview of the marketing ideas you deleted when things were just too hectic ;-)
Instead of ambushing you with yet another great marketing idea to ponder from the Monday Marketing Moxie this week, we decided to make life easier for all of us and send you an overview of just a few of the idea we’ve covered so far in 2010. And yes, that includes the ones you deleted [...]
Three Reasons Why You Should use Social Media for Customer Service
It’s a new day in the world of customer service. The days of an 800 number and email address being the sole communication tools for customer service departments are over. Today, social media has entered the scene, and as the early returns indicate, it’s a win-win situation for both customers and businesses. If you think [...]
Failure #3 – Lacking a Vision for Social Media
Is your vision blurry? Well, that’s OK, most visions for social media are a bit blurry at first (at best) but they clear up pretty quickly once your guiding coalition settles on principles, philosophy, follows social business fundamentals and puts that all into a guiding vision that people can get their head around and put [...]
Failure #2: Not creating a powerful guiding coalition for social media
Social media and marketing transformation programs within organizations often start small. Often times, I see one or two people from an organization attending and AMA event like TechnoMarketing or Social Media Bootcamp or Advanced or B2B Social Media, and they get fired up and are ready to go back to their organization to bring social [...]
How to Create and Promote Your Blog
This is the slide deck from the presentation I gave at the Word of Mouth Supergenius Conference How to Create and Promote Your Blog View more presentations from Dana VanDen Heuvel.
