Jason Fried has a radical take here on social media (and why it’s the modern day smoke brake) and work and why work doesn’t happen at work. [Sidebar] I actually shared the stage with Jason back in 2006/7 when we … Continue reading →

Have you met the New Normal Consumer? While their optimism has increased over the previous several months, according to Gallup, consumers’ worries over everything from paying the bills to losing their job are as high as they’ve been since 1992. … Continue reading →

Marketers face many barriers to integrating social media into their business processes. But by adopting personal, structural and cultural changes, companies can reach a new level of social media integration. Full Article Question for Discussion: Look at the last bottom question … Continue reading →

We live in the age of social media. There’s no telling how long it will last, whether it’s a phase in our society or a new way of life, but two things are for sure: social media is everywhere, and … Continue reading →

In the wake of the recent Facebook drama in Missouri, you’re probably hesitant to use any form of social media in your classroom. Even if you’re confident in your ability to use it wisely and appropriately, risking your career for the sake of … Continue reading →

There are 120 million people on LinkedIn, and that figure is increases by the millions. Although not all 120 million users are vying for a new job, you still have to find a way to make your profile stand out … Continue reading →

So, you’ve been commandeered by your supervisor to write the company’s blog. Regardless of whether or not you’re excited about this new project doesn’t change the fact that writing a blog takes time. Lots of time. And when the blog … Continue reading →

Have you noticed the recent increase in emphasis on buying from local businesses? It’s hard not to with the launch of Google’s new local recommendation service, Hotpot, and the emergence of national ‘buy local’ and ‘buy small’ business efforts like … Continue reading →

A common misconception with regards to social media marketing is that it is only beneficial for retail businesses that have some type of product to sell. Even though the uses for social media within service-based professions might not be quite … Continue reading →

A great TED talk from Bruce Schneier, the security technologist and Chief Security Technology Officer of BT, on security online, the tradeoffs we make and how to understand privacy and security in our lives.   Fascinating.