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start your week off right with some marketing motivation! |
JAN ’10 |
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SOMETHING NEW FOR 2010
Got Moxie?
mox•ie
- [mok-see]: vigor; verve; pep; skill
Quick! It’s the beginning of 2010 – what’s your marketing motivation level? If it’s 100%, that’s great! Why not 110%?
Monday Marketing Moxie is just what you need provoke thoughts, incite action and start your marketing off right each week!
Every Monday, we’ll be coming to you through this newsletter with ideas, resources and most of all, a bit of insight and motivation to prepare you for this week’s climb!
Read on!
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"Every day you miss practicing will take you one day longer to get good." — Ben Hogan, 21 year professional golfer with 71 tournament wins
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The Practice of Marketing
How daily practice can strengthen your brand.
Have you thought about what it means to really practice marketing? I mean really, truly, deeply practice it?
According to Wikipedia, practice is merely the reinforcement of actions that serve to generate an outcome or outcomes. We believe that by improving the type of practice we do, we can in turn generate better results at a faster rate.
Author Roberto Moretti has identified five key processes that make for efficient practice, namely:
Identification – building an awareness of what you are practicing to ensure you know how to do it perfectly.
Isolation – the selection and focusing on something that is the proper size for one’s focus to process and execute with a high degree of perfection.
Reinforcement – the action of consistently and continuously repeating the above-selected action so it becomes autonomous.
Integration – the practicing of interrelated actions either one after each other or together to construct and train in more complex actions or sequences of actions.
Escalation – consistently selecting new practice material congruent with one’s goals in skill acquisition as previous material is mastered.
Take stock of your practice of marketing today. Deepen your engagement in your craft, seek feedback, reinforce your good habits and learn new ones (and then repeat the process all over again!)
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QUESTIONS & ACTIONS
What are you doing today to perfect your practice of marketing?
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PLANNING AHEAD?
Each week, we look at what’s coming up a month from now in Chase’s 2010 Calendar of Events to help you plan your promotions in advance.
February is International Networking Month – Hold a networking event for your industry or your community to introduce people to each other and to your business.
Feb 1-7 is Women’s Heart Week – Do something extraordinary to support this week of women’s heart wellness. www.womensheart.org
The MarketingSavant Group
1025 Emilie Street
Green Bay, WI 54301
888.989.7771 main
Click here if you’d rather not receive
the weekly Monday Marketing Moxie e-mails from The MarketingSavant Group. You can always find our latest thinking, work and more at marketingsavant.com.
© copyright 2010 The MarketingSavant Group.
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Related posts:
- Monday Marketing Moxie – The Social Media-ologies
- Monday Marketing Moxie – History in the Making
- Monday Marketing Moxie – Help Your Customers “Do Their Job”
- Monday Marketing Moxie – Vision Without Execution
- Monday Marketing Moxie – Completing the Sale
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